China's total production of mobile phones in the first half of 2003,
82,196,700 and sales of mobile phones 80,030,200 36,866,900, of which exports
and domestic market sales of 43,163,300. The rapid growth of the market share of
domestic brand mobile phones. So that the maximum shielding range ofcell phone
jammer can be achieved.
The fourth quarter of 2005, according to the latest
statistics of the Ministry of Information Industry show that in October 2005,
the domestic mobile phone market share reached 43%. Chinese mobile phone users
is rapidly growing and attractive market potential. With the increased
competition of service providers, mobile communications network and handset
prices declining, the great potential to stimulate consumer purchasing power,
market demand will further increase, plus tens of millions of annual exports,
the market potential is huge. Industry insiders estimate that the domestic
mobile phone manufacturers, with the steadily improving quality, changing the
exterior design, and flexible price advantage will achieve a larger market. The
larger area is thecell phone jammer can be shielded.
Analysis of the
marketing strategy of the domestic mobile phone. The face of gradually mature
and channel members a high degree of specialization of the status quo of China's
mobile phone market, the domestic mobile phone must respond to consumer income
stratification, the complexity of the format of the trend of demand for
personalized and sales. On the one hand, with the product life cycle from the
introduction of the formative years, and then to mature, the purchasing power of
people gradually increase due to the purchase of the the crowd geographical
distribution of characteristics, building sales channels focus from one city,
gradually sinking, has been into two, three cities, the final expansion to the
vast majority of county-level cities and some rural market, domestic mobile
phone should be self-built channel and agent system combining pathway
localization precision farming route. So the customer should pay more attention
to selecting the correct place ofcell phone jammer .
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